The latest market data show that the United States LED bulb retail prices have dropped to $8, and energy saving fluorescent lamp price is about $5, in this price, the consumer choice more energy-saving LED lamp orientation will further strengthen, it is estimated that by 2015, will truly have 200W led Flood light market take off.
But at the same time, also have industry experts say that LED into the general lighting market speed may is beyond people's expectation. Huarun silicon power technology co., LTD. General manager party movement analysis way: "with 200W led Flood light products prices plunged, household application market is going to take off, the market is expected to increase to 30% or so, but I feel far more than these, especially mainland China LED application market may have a times growth. At present, the LED lamp factory prices have dropped to $1.38, into the household market have no price disorder, in 2013 there will be part of the consumer may try to use 200W led Flood light products, if the trial down effect is good, 2014 will appear a large number of purchasing." 200W led Flood light is all semiconductor manufacturers are not allow to ignore a big market. The past, due to the lack of funds and design ability, restricted the local chip design company into a certain system change chip market, also led to the standardization of product market are unusually fierce in competition, gross profit margin declining; And application-specific custom chip, also is the analog field ASIC chip market margin relatively much higher, in 2011 the whole analogy chip market scale is about $40 billion, of which 90% is custom chip market. Therefore, in view of the specific application of custom chip become the global many chip manufacturers to develop one of the main direction.
According to the special needs of 200W led Flood light , need chip manufacturers can have more long-term development planning, strong design capability, and constantly improve the service ability, and further client, truly, truly, that customers solve problems and to provide practical solutions and products. In addition, the problem of funds is also a lot of manufacturers often met another big bottleneck, to this, party movement said: "at present, China's electronic manufacturing industry competitive strength be obvious to all, not only is the production ability, and complete, this regarding the domestic IC chip industry speaking is very important. China is becoming an important global LED products manufacturing base, in the 200W led Flood light towards mature key period, and customized semiconductor chip will be 200W led Flood light products provide the popularization and application of solid technical support, but also will promote China LED the overall development of the industry chain and perfect.